Our mission at Michelleshealthybites is to improve awareness of healthy eating. For this reason, just writing about healthy habits and recipes is not the only objective for us. Since I have taken over for Michelle, I have changed the way we market our content to increase exposure. We want to have a greater impact in the world. Marketing seemed like the place to start to achieve this goal.
Getting Started with Marketing
It is one thing to teach people how to eat healthy. It is entirely another to reach the size audience desired. We started with paper fliers. Without having much success, we continued to look for options on the internet. Google Adwords ads and Facebook ads were what we tried next. These options became costly month after month of advertising dollars without much success. Then we tried email lists. These email lists were helpful for us to get engagement with current readers; however, we were not getting new people to come to our website. We knew we had to try something new.
Finding Search Engine Marketing
In discovering how to increase exposure, we found the importance of search engines. We first became aware of search engine optimization (SEO) from Entrepreneur who wrote about how all local businesses should have it. From there we discovered more information about what to look for in search engine marketing at Moz. When I read the SEO starter guide on Moz’s website I had a better understanding of search engine marketing. From our research, we knew LifeBlood SEO would be able to assist us in our needs. This helped us improve our rankings on google. Now we have more people reading our content than ever before. We are creating a larger impact in the world now. I would like to personally thank Stephen at LifeBlood SEO for making this possible. Check out their Austin SEO twitter page for more information about how to rank your website.
Sustained Internet Exposure
Now we have a steady flow of readers each week. We rank on google for our main keywords month after month. All this is the result of a one time set-up. If you can find the words that people are searching for related to your content, you can get the same results!
What You Can Learn From Us
If anyone else has an online business or content publisher platform, I would highly recommend search engine optimization services to help people find your content. After all, if your truth cannot be found, it will not create impact.
It is probable for individuals to make healthy meals choices even if they only have a limited time in which to get ready their meals. The very first thing to know is that it is typically that healthy decisions do not normally indicate a will need for two-hour meals. A man or woman can select nutritious foods that are brief and effortless to get ready at property or to pickup from a takeout. Cities often supply cafe guides in their telephone guides that display screen comprehensive-site menus indicating what a certain restaurant or generate-via features. Numerous of these meals distributors now consist of healthier alternate options to their regular fast food items.
At sites like McDonald’s and Hardee’s, it is doable to come across shoppers who are worried about their carbohydrate intake. This has prompted the eating places to provide alternatives to their hamburger options. Hamburgers can be requested with out the bun, for case in point, and fruit and yogurt are provided on the menu along with new salads. Quite a few restaurants provide salad options possibly as aspect orders or as finish foods. Frequently, a salad of clean greens with chopped ham, roast beef or rooster is far more attractive than regular menu merchandise. Salads are specially interesting in the summertime months since they are lighter on the digestive method.
Eating places that characteristic food items in period cultivated by local farmers offer very healthier and affordable alternatives. Some of these types of places to eat will create their individual recipes for healthy foodstuff solutions. This gives the customer with a totally new alternative and encourages them to go to the restaurant yet again.
If household preparation of food is favored, the options for wholesome decisions raise. Checking out a regional grocery store or grocery store emphasizes the quantity of wholesome decisions that are readily available. Refreshing fruits and veggies are more assorted than at any time ahead of due to improvements in transportation and preservation techniques. All styles of cuisine can be geared up quickly mainly because of the alternatives of new merchandise fairly than frozen foods. There are several options among frozen meals. The demand for balanced frozen dinners and other foods has increased alongside with calls for for additional range in frozen food offerings. Any frozen food aisle in any supermarket will display as numerous healthy foods choices as unhealthy options. The final decision is up to the unique.
Make the Change
Men and women can either pick out to eat a balanced diet program or an harmful a single. Time and availability of balanced options are no extended issues for a man or woman who is attempting to try to eat much better and much healthier foods.
Check Out our marketing page to see how we boost healthy food awareness.
WHAT I ATE LAST WEEK HEALTHY FOOD DIARY
What I Ate Last Week, My Healthy Food Diary! It’s the video you guys always ask me for so here’s what I’ve been munching the last couple of days, from Granola …